Today's lesson went VERY well with all of the classes. I feel like video is always effective at keeping the attention of the students and keeping them engaged. They understood the concept, from step 4 to step 6, they enjoyed watching the videos, had quick and precise reactions (for the most part), and breezed through the analysis worksheet of a specific ad. They quickly pointed out language choices, color, music, and other things used to influence, and understood the purpose. They were able to quickly spot subliminal messages and immediately identify which type of ad was playing (negative, warm and fuzzy (positive), humorous, or scary). I was very pleased with this lesson and I think it might have equipped them with the most useful media literacy skills of any lesson so far.
We were able to start in each class their final product, their personal media literacy plan. They will continue to work on those tomorrow. These should serve as commitments they are making to be more critical of media messages and learn how to get their information in a smart and savvy way.